Miranda Lambert - If I Was A Cowboy

Miranda Lambert’s been all over the place this year: With Elle King on “Drunk (And I Don’t Wanna Go Home),” “The Marfa Tapes” with Jon Randall and Jack Ingram, the upcoming holiday album with the Pistol Annies. With “If I Was a Cowboy,” this week’s most-added record, she has brand-new solo music, too. The record got picked up by 103 Mediabase reporters in its first week.

One of only a handful of singles this year with 100+ impact-date adds, “If I Was a Cowboy” enters the Mediabase chart at No. 32. “We’re super happy, especially with the landscape, the speed at which everything is going,” RCA Nashville Senior VP of Promotion Dennis Reese tells Country Insider. “It’s a really exciting start.”

The new single comes just as “Drunk (And I Don’t Wanna Go Home)” is hitting its stride at country radio and Lambert is contending for two CMA Awards, including Entertainer of the Year. Its success out of the gate also helps set her up for a strong start to 2022.

“I’m sure Miranda is going to have exciting news next year when it comes to getting out and playing live,” Reese says. “We wanted to seed the market with new music and not lose the momentum from ‘Wildcard.’ ‘Bluebird’ and ‘Settling Down’ were all over the radio for a year and a half. The last thing we wanted to do was all of a sudden go away.

We now have momentum in all places, not just streaming, not just radio, not just her amazing record of winning awards. She’s firing on all cylinders at this point. Where we go from here is to get through this very jammed fourth quarter and come out as one of the songs that shines big in ’22.”