“America’s Truckin’ Network” has been revived as an hourly program on iHeartMedia talk WLW Cincinnati (700). The live overnight show was cancelled by the station in November after the dismissal of host Steve Sommers. The new pre-recorded version of “America’s Truckin’ Network” is anchored by Eric “Bubba Bo” Boulanger, who hosted a weekend version of the show. Boulanger is joined by Ed “Mr. Motorkote” Gibbs of MotoKote engine lubricants, a longtime sponsor of the program, which will now air from 12-1am on WLW. However the show has yet to be listed on the station’s online on-air schedule.
Gibbs tells Cincinnati Public Radio WVXU (91.7) that sponsors and listeners demanded the show’s return. “A lot of people wanted it back,” he said. “The advertisers wanted it back.” Gibbs says station management asked Boulanger to host, who in turn said he “wouldn’t do it without Mr. MotorKote.”
After WLW dropped the show, MotorKote pulled its advertising from the station, ending a 15-year relationship. Gibbs says the show may expand and go live later this year. Currently, WLW airs the syndicated “Red Eye Radio” from 1-6am.
“America's Truckin’ Network” grew out of WLW’s overnight truckers’ show started in 1984 by Dale “Truckin’ Bozo” Sommers, Steve’s father. Steve started working with his dad in 1996, and took over the show in 2004. It aired seven nights a week at midnight until its November 2020 cancellation.
Sommers’ exit from WLW came after management told him to steer away from political talk on the show. WVXU says Sommers was spreading unfounded claims of voter fraud in the 2020 Presidential Election.
Boulanger hosts mornings at Wagon Wheel Broadcasting crosstown country WSCH (99.3), which is why the show is pre-recorded. In doing so the show loses one of its key features, live caller interaction with overnight interstate truck drivers that tuned into the show via the legendary station’s 50,000-watt signal.